S1 EP #10: How to Find Your Authentic Voice & Differentiate Yourself in a Crowded Market with Kat Stuerzl
Listen on APPLE PODCASTS
Listen on SPOTIFY
Listen on YOUTUBE
Or, find the Podcast on your favorite platform.
In a crowded market, the biggest challenge is standing out. But here’s the secret: Your authentic voice is your superpower—and it’s the key to differentiating yourself and positioning yourself as the go-to expert.
In this episode of 7-Figure Copy, I’m joined by Kat Stuerzel, a certified leadership and heart potential coach, who shares her journey of embracing authenticity to build a successful business. We dive deep into how using your authentic voice isn’t just about sounding unique—it’s about building trust, connecting with your ideal clients, and creating messaging that resonates on a deeper level.
We’re unpacking practical strategies for discovering and amplifying your authentic voice, so you can stand out in your industry and attract the right clients with ease. Whether you’re crafting sales pages, website copy, email sequences, about pages, product launch copy, or program launch copy, learning how to leverage your authentic brand voice is the ultimate conversion copy advantage.
Here’s what you’ll learn in today’s episode:
Why your authentic voice is your superpower—and how to use it to differentiate yourself.
How to find and embrace your unique voice, even if you’re scared of standing out.
Practical tips for bringing your authentic voice into your website, sales pages, and email sequences.
The secret to building trust and authority by being unapologetically you.
How authenticity impacts your messaging and leads to higher conversions.
If you’re ready to stop sounding like everyone else and start using your authentic voice to build authority, this episode is for you. Whether you’re refining your about page, homepage, or preparing for your next product or program launch, the power of authenticity can set you apart and attract high-paying clients.
Tune in now and learn how to find and use your authentic brand voice to stand out and scale with confidence!
YOUR RESOURCES:
AUTHORITY ANCHOR STATEMENT TEMPLATE: Grab your Authority Anchor Statement Template! I'm giving you the exact template I use to write this statement for my clients with over 15 examples for different industries. Use this so that you can add your statement to your homepage today! Download here.
7-FIGURE HOMEPAGE CHECKLIST: Looking to make your homepage a client magnet? Grab my 7-Figure Homepage Checklist to ensure your website isn’t missing the essential copy elements you need to attract premium, high-paying clients! Download here.
To learn more about the services and products I offer and how we can partner together to attract your target audience and boost your sales, please check out my website here.
Got feedback on this episode, a topic suggestion, or a question? Reach out and DM me on Instagram—I’d love to hear from you!
Produced by Cardinal Studio. For more information on starting your own podcast, visit www.cardinalstudio.co or email mike@cardinalstudio.co.